> ## Documentation Index > Fetch the complete documentation index at: https://docs.launchpointhq.com/llms.txt > Use this file to discover all available pages before exploring further. # View post insights > Get the latest stored Instagram performance and Reel watch metrics for one post. `insights.status` and `insights.reason` are paired: `available` with `reason: null` means a post snapshot exists; `no_data` with `reason: never_fetched` means no post snapshot exists; and `no_data` with `reason: unsupported_platform` means the post is not Instagram. `creatorAudience` is account-level audience data for the account that published the post. Its handle follows the same PII lock as the creator audience endpoint. It is not the geography of people who watched this video: Meta does not expose per-post country data at any access level. Instagram audience entries describe separate populations reported by Meta and should not be added together. Non-Instagram posts return `no_data` with `reason: unsupported_platform` instead of invented metrics. ## OpenAPI ````yaml /api-reference/openapi.json get /posts/{id}/insights openapi: 3.0.4 info: title: Launchpoint Public API version: 1.0.0 description: >- **Private preview.** The Launchpoint Public API is in private preview and available only to trusted partners we work with directly. Access is not self-serve. Email hi@launchpointhq.com to ask about access. REST API for Launchpoint brands and agencies. Use an API key in the `x-api-key` header to authenticate. ## Requirements - Public API access must be enabled for the company. During private preview, access is limited to trusted partners. - Create and manage API keys in Dashboard → Settings → Developer. ## Creator privacy - Responses never include creator email addresses. Creator phone numbers are null when no number is stored or the workspace does not have access to creator contact details. ## Rate limits - Default: **100 requests per minute** per API key. - Approved partner accounts: **400 requests per minute**. - Every response includes `X-RateLimit-Limit`, `X-RateLimit-Remaining`, and `X-RateLimit-Reset`. Requests over the limit return `429`. ## Errors - Errors use `{ "error": "" }` with the matching HTTP status. Some endpoints also include a `code`. ## Timestamps - Timestamps are Unix timestamps in milliseconds unless a field says otherwise. ## Pagination - Most list endpoints accept `page` and `limit` and return `{ data, page, total }`. Some also return `totalPages`. - `scope=company` is the default. A parent agency key can pass `scope=agency` on supported routes to include its own data and linked brands. servers: - url: https://dashboard.launchpointhq.com/api/v1 description: Live API server security: - apiKeyAuth: [] tags: - name: Deals description: Public creator opportunities across Launchpoint - name: Programs description: Programs and campaign management - name: Posts description: Posts and social content - name: Analytics description: KPIs and performance metrics - name: Payouts description: Payouts, balances, and pending creator funds - name: Contracts description: Contracts and creator agreements - name: Creators description: Creator profiles and metrics - name: Applications description: Creator applications to Canvas programs - name: Messages description: Read and send creator messages paths: /posts/{id}/insights: get: tags: - Posts summary: View post insights description: > Get the latest stored Instagram performance and Reel watch metrics for one post. `insights.status` and `insights.reason` are paired: `available` with `reason: null` means a post snapshot exists; `no_data` with `reason: never_fetched` means no post snapshot exists; and `no_data` with `reason: unsupported_platform` means the post is not Instagram. `creatorAudience` is account-level audience data for the account that published the post. Its handle follows the same PII lock as the creator audience endpoint. It is not the geography of people who watched this video: Meta does not expose per-post country data at any access level. Instagram audience entries describe separate populations reported by Meta and should not be added together. Non-Instagram posts return `no_data` with `reason: unsupported_platform` instead of invented metrics. parameters: - in: path name: id required: true schema: type: string description: ID of the post responses: '200': description: Post insights returned successfully content: application/json: schema: type: object properties: data: type: object properties: id: type: string platform: type: string insights: type: object properties: status: type: string enum: - available - no_data reason: type: string nullable: true enum: - never_fetched - unsupported_platform updatedAt: type: integer nullable: true description: >- Unix timestamp in milliseconds for the stored post snapshot views: type: number nullable: true reach: type: number nullable: true likes: type: number nullable: true comments: type: number nullable: true shares: type: number nullable: true saves: type: number nullable: true totalInteractions: type: number nullable: true profileVisits: type: number nullable: true follows: type: number nullable: true totalWatchTimeMs: type: number nullable: true avgWatchTimeMs: type: number nullable: true skipRate: type: number nullable: true description: Percentage from 0 to 100 engagementRate: type: number nullable: true description: Percentage from 0 to 100 creatorAudience: $ref: '#/components/schemas/CreatorAudienceAccount' example: data: id: post_demo_4k9 platform: instagram insights: status: available reason: null updatedAt: 1786089600000 views: 128450 reach: 102300 likes: 8420 comments: 312 shares: 486 saves: 1190 totalInteractions: 10408 profileVisits: 2180 follows: 347 totalWatchTimeMs: 184520000 avgWatchTimeMs: 14360 skipRate: 31.4 engagementRate: 8.1 creatorAudience: platform: instagram handle: demo_creator lastUpdatedAt: 1786089600000 audience: status: available reason: null countriesReason: null usAudiencePercentage: 72 countries: - label: US percentage: 72 - label: GB percentage: 18 - label: CA percentage: 10 ages: - label: 25-34 percentage: 48.5 genders: - label: female percentage: 61.2 cities: - label: New York percentage: 12.4 demographicsBasis: reached sampleSize: 2500 instagramAudiences: - basis: reached sampleSize: 2500 countries: - label: US percentage: 72 - label: GB percentage: 18 - label: CA percentage: 10 ages: - label: 25-34 percentage: 48.5 genders: - label: female percentage: 61.2 cities: - label: New York percentage: 12.4 - basis: engaged sampleSize: 840 countries: - label: US percentage: 68 - label: GB percentage: 22 - label: CA percentage: 10 ages: - label: 25-34 percentage: 52.1 genders: - label: female percentage: 58.7 cities: - label: New York percentage: 14.1 - basis: followers sampleSize: 3100 countries: - label: US percentage: 70 - label: GB percentage: 20 - label: CA percentage: 10 ages: - label: 25-34 percentage: 47.9 genders: - label: female percentage: 62.4 cities: - label: New York percentage: 11.8 '400': description: Post ID is invalid '404': description: No post was found components: schemas: CreatorAudienceAccount: type: object properties: platform: type: string handle: type: string nullable: true lastUpdatedAt: type: integer nullable: true description: >- Unix timestamp in milliseconds; audience data may be up to about 30 days old audience: $ref: '#/components/schemas/CreatorAudienceBlock' CreatorAudienceBlock: type: object properties: status: type: string enum: - available - no_data reason: type: string nullable: true enum: - unsupported_platform - no_data_marker - never_fetched countriesReason: type: string nullable: true enum: - unsupported_platform - no_data_marker - never_fetched usAudiencePercentage: type: number nullable: true description: >- US audience percentage from the monthly country refresh only; null does not mean zero. A saved no-data marker can return 0; that does not prove the US share is zero. sampleSize: type: integer nullable: true description: >- Number of people behind the returned country distribution, or null when the saved source has percentages without counts countries: type: array description: >- Country distribution from the monthly country refresh when available, or the Instagram account's own country split when no monthly geo row exists. items: $ref: '#/components/schemas/AudienceDistribution' ages: type: array items: $ref: '#/components/schemas/AudienceDistribution' genders: type: array items: $ref: '#/components/schemas/AudienceDistribution' cities: type: array items: $ref: '#/components/schemas/AudienceDistribution' demographicsBasis: type: string nullable: true enum: - reached - followers instagramAudiences: type: array description: >- Separate Instagram populations reported by Meta: people reached, people who engaged, and followers. These are different sets of people and should not be added together. items: $ref: '#/components/schemas/InstagramAudience' AudienceDistribution: type: object properties: label: type: string percentage: type: number InstagramAudience: type: object properties: basis: type: string enum: - reached - engaged - followers sampleSize: type: integer nullable: true description: >- Number of people behind the country distribution, or null when the source has percentages without counts countries: type: array items: $ref: '#/components/schemas/AudienceDistribution' ages: type: array items: $ref: '#/components/schemas/AudienceDistribution' genders: type: array items: $ref: '#/components/schemas/AudienceDistribution' cities: type: array items: $ref: '#/components/schemas/AudienceDistribution' securitySchemes: apiKeyAuth: type: apiKey in: header name: x-api-key description: API key created in Dashboard → Settings → Developer ````